Blackstone-backed firm buys stake in Will Smith and Jada Pinkett-Smith’s media company

Blackstone-backed firm buys stake in Will Smith and Jada Pinkett-Smith's media company

A firm led by two former Walt Disney Co. executives has agreed to buy a stake in Will Smith and Jada Pinkett-Smith’s media company, people familiar with the matter said, the latest in a series of high-profile acquisitions for the Blackstone Inc.-backed entertainment venture.

The Blackstone BX, -1.33% -backed firm, which has yet to announce a name for itself and is run by former Disney DIS, -0.66% executives Kevin Mayer and Tom Staggs, is paying about $60 million to acquire more than 10% of Westbrook Inc., the people said.

Founded in 2019, Westbrook’s projects include “King Richard,” a biopic that chronicles the life of Richard Williams, the father of tennis stars Venus and Serena Williams. Other projects from Westbrook include the “Fresh Prince of Bel-Air” reunion on HBO Max, “Red Table Talk,” a show on Facebook Watch featuring Pinkett Smith, her daughter Willow Smith and her…

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