Mens underwear is hastily becoming one of the most highly searched for and competitive ‘search terms’ on the internet and this is most possibly down to there is an growing demand for mens underwear online. It could be argued that it is also becoming just as popular, if not more so than women’s lingerie and that we are seeing an abundance of choices in mens underwear never seen before.
It is alluring to explore what is the basis for this sudden explosion, interest and demand in fashion for mens underwear and it may be naïve to attribute this to simply evolving fashions where fashion influences demand, rather than demand influencing fashion.
Looking back over the recent post war decade’s men have classically been immortalized in a very strict and ridged masculine image both within the family, work place and social setting and polarized as much as possible from that of feminism.
Consequently, mens underwear has always been personified in related masculine stereotypes of strong and practical colours and designs fit for purpose rather than vanity.
However, over recent years increasing promiscuity, increasing liberal views, more open approaches to diverse groups and the increasing sexualization of products has reshaped many fashions and designs, including mens underwear.
Men are inspired more and more to get in touch with their feminine side, to be easy with their sexuality and take a greater interest in their appearance. Consequently, more and more men are demanding a greater choice in colours and styles of mens underwear. We are also seeing the increasing favour in styles that were once considered to be the preserve of gay men, such as thongs and g-strings, and yet these are becoming a leading seller on line because of the fantastic support and comfort they offered, something men recognised they offered thousands of years ago.
However, one issue remains and that is that whilst many aspects of masculinity and fashion may have moved on, there still remains the fact that some stigma is still carried by some towards how men present themselves. Consequently, many men still lack the confidence to grasp their sexuality and get in touch with their feminine side still feel embrace about shopping openly for sexier underwear.
The internet provides the perfect solution as it enables men to shop for their underwear desires secretly and without fear of persecution for there tastes and preferences. This is possible corroborate most significantly by the fact that mens thongs are one of, if not the most popular styles online and yet how many of you have ever seen a man undress in a public changing room when wearing a thong.
In some respects it seems that whilst we have evolved in many ways overtime, in others we have developed constricting characteristics such as the weakness to allow vanity and society to dictate what we should wear and how we should conform, so much so that men have to wear what they choose privately.
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